Plan. Execute. Deliver.

SERVICES

Regardless of the method and the goal, Orion Strategies strives to exceed expectations and quantify results. Orion offers the following services and more to clients across a large variety of industries.

STRATEGIC COMMUNICATIONS

Smart, effective communication is the product of experience and well-crafted strategy. That’s what companies and organizations need in an environment that is both complex and ever-changing.

Strategy is part of everything Orion does. Each project for Orion begins with comprehensive research so the firm thoroughly understands its client and the objective. Orion applies that knowledge and the firm’s deep expertise to help clients navigate major media events, national news stories, crisis response, media campaigns and more, working to ensure the best results every time. Orion knows communication isn’t enough. It must be strategic.

PUBLIC RELATIONS

In a world where media influences constantly evolve, forward-thinking companies know they must mold public perception or risk being shaped by it.

Working toward strategic objectives, Orion masters the message in its formation, targeting and delivery. Applying constantly expanding expertise, Orion identifies the ideal means of hitting the objective, whether through traditional, online or social media. Orion knows what it means to earn media. When a company needs its story told, the right firm is needed to tell and sell it. Orion develops media plans that resonate and messages that stick.

MEDIA AFFAIRS

Effective media relations are relational and must be constantly nurtured. Timeless truths are more important now than ever as the landscape is redefined.

Skillfully working with media is about more than pestering reporters for a story. It is about understanding them and what they need. Orion relies on relationships carefully formed and nurtured with reporters long before a press release is dropped in an inbox. That’s what enables Orion to get the attention of reporters when it matters and to craft media campaigns that work.

GOVERNMENT RELATIONS

Navigating local, state and federal government requires knowing the process and players and staying abreast of constantly changing politics.

Local, state and federal government offices are where bright ideas go to live or die, depending on whether they are shepherded by people who know the decision-makers and the processes or by those carrying only a vague hope of success. Orion brings decades of experience and an ever-widening breadth of knowledge into legislative chambers, executive offices and regulatory hearing rooms.

STAKEHOLDER RELATIONS

The term stakeholder is evolving, heightening the challenge to connect with the people whose influence frequently proves pivotal.

Those falling under the descriptor ‘stakeholder’ compose a widely expanding group taken not only to refer to business and civic leaders but anyone who can affect or be affected by an organization’s pursuit of its objectives. The challenge now is twofold: to identify the influencers who are part of this group absent the typical titles and to build relationships with stakeholders of all walks. This is how Orion reaches communities.

GRASSROOTS ADVOCACY

Beyond the corridors of power, the power of public sentiment holds sway as political tides continually shift.

Decision-makers sometimes choose from a field of options winnowed to one based on the groundswell that has developed around them. This frequently results from a sweep of public sentiment built at the grassroots level. When that happens, a feeling of inevitability becomes conventional wisdom, and the outcome is determined before a single vote is cast. Orion knows the power of effective grassroots advocacy.

RESEARCH AND POLLING

Knowledge is transformative and the lack of it debilitating. Informed decisions are critical at a time when change is the only constant. Orion’s in-house research team knows how to find the information that matters.

Hope is not a strategy. Charting the right course in an environment filled with complexity and complications is an enterprise laden with risk. Extensive research boosts chances of success. Orion exhaustively researches to know its clients, know their business, know where the pitfalls are and where the path lies to get past them. Orion generates opposition research, background reports, lay-of-the-land memos and more. Orion conducts focus groups and produces polls and surveys. Every project begins with research.

CREATIVE SERVICES

Creativity is the engine that drives ingenuity and builds brands. Sharply crafted messages need vehicles that showcase them. Orion’s in-house creative team knows how to develop products that deliver results.

To achieve client goals, strategic communication must be delivered to the targeted audiences in a manner that works. Orion takes information about complex issues or projects and makes it digestible for decision makers, stakeholders and the public. Orion’s in-house creative team effectively communicates through graphic design, web and digital development and video production.

WE SPEAK ENERGY tap anywhere to close player Orion Strategies has guided projects across the country through permitting and construction and into operation. Watch the Video FEDERAL AFFAIRS tap anywhere to close player Orion Strategies brings decades of experience and an ever-widening breadth of knowledge into legislative chambers, executive offices and regulatory hearing rooms. Watch the Video INDUSTRY & ECONOMIC DEVELOPMENT tap anywhere to close player Orion Strategies applies research and the firm’s deep expertise to help clients navigate major events, national news stories, crisis response, media campaigns and more, working to ensure the best results every time. Watch the Video STATE AFFAIRS tap anywhere to close player Orion Strategies holds a deep understanding and maintains relationships at the state level in order for both national and local clients to have their voices heard. Watch the Video keyboard_arrow_left prev next keyboard_arrow_right