Orion Strategies knows that there is no such thing as free press – it’s earned like everything else in life.

Anyone can send out a press release. But to create an all encompassing media and public relations plan takes the knowledge of how it’s done, the contacts in the press that will be necessary to make it happen and the experience to execute. From scholarship programs to job creation, campaign kick-offs to crisis control – Orion Strategies has been there.

Advertising is the most direct way in which to deliver a message. But nothing beats the confirmation of a third party reporting it to a select audience. When the press tells a story from its non-judgmental, unbiased position, the public sees the message in a whole new light.

Public relations is an all encompassing concept that varies from client to client. Media, blogs, public events, speaking engagements, grassroots advocacy, letters to the editor, organization and astroturf are just the beginning of what Orion Strategies does for its clients.